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Small Business Marketing Resources
Small business marketing people need marketing resources that get the job done…NOW. Here is a list of small business marketing resources that will help any small business get their marketing house in order…
Small Business Marketing Resources |
 The InfoGuru Marketing Manual by Robert Middleton - Although this isn't a web marketing resource per se, it can help any web marketer. In this manual, Robert covers such topics as creating a magnetic website, web site promotion, email marketing and e-newsletter publishing. But more importantly, Robert does a great job of helping any independent service professional clarify their thoughts. What business am I in? How do I describe what I do? Why should buyers do business with me? As any marketer knows, once these questions are answered, any type of promotional vehicle (including web marketing) stands a much better chance of success. If you're about to build a website, or even just freshening yours up, get a copy of this manual.
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 21 Mind Motivators; Psychological Tactics to Capture more Profits by Yanik Silver - If you need help with convincingly communicating in your marketing tools, this is a great resource. Almost four solid hours of audio analysis of all 21 Mind-Motivators at the granular level - the precise ways of HOW to use them, and WHY they work. And you'll be treated to over 89 real-world, market-tested Case Studies that are glowing examples of how these 21 Mind-Motivators have made fortunes for dozens of online and offline direct marketers. Use this valuable information in your email campaigns, direct mail letters, websites & landing pages, ads, even your Pay-per-click descriptions. Downloadable audio files and transcripts.
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 Instant Sales Letters by Yanik Silver - Writing not your thing? Doesn't matter. Even if you can't write a grocery list, you can still create powerful, profit-producing sales letters using Instant Sales Letters. This resource contains over 40 tried-and-true sales letters that, by just filling in a few blanks, will boost sales for your small business. If you want to get referrals, introduce a new product or service, create appointments, gather testimonials or turn lost customers into active customers, buy this resource. Backed by a 100% money back guarantee, you have nothing to lose.
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 Business Plan Builder by Jian - Whether you're raising $5,000, $50 million, or just organizing your strategy, BizPlanBuilder helps you generate a professional business plan quickly and efficiently. Menu-driven from start to finish, its organized system gives you sample plans, built-in financials and free Internet resources. BizPlanBuilder includes short, pre-written Microsoft Word® templates, Microsoft Excel® financial workbooks and a Microsoft PowerPoint® presentation template; all easily customizable to suit your unique business.
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 Publicity Builder Pro Edition by Jian - Publicity Builder is a collection of public relations software templates that you can easily edit using Microsoft® Word® or your favorite word-processor. Expert comments are included throughout each document to provide direction, ideas, and examples. Also includes Microsoft Excel® worksheets to help you with budgeting and prioritizing-fill in the variables and print. Step by step instructions walk you through the entire process. We even include access to PRNewsWire to distribute your releases for you.
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 Action Plan Toolkit by Robert Middleton - Any successful marketer will tell you that one key to successful marketing is to "take massive action" (Tony Robbins' words). Robert Middleton is one of the most successful marketing coaches I know of and he fully embraces this point. That's why he's developed this Action Plan Toolkit. Comprised of 9 modules in all, each contains an Audio Tutorial and written Guidelines in a pdf file, this is the kit to get you motivated…and succeeding in your marketing. Simple and easy to follow along, you'll be making progress in your marketing in no time.
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 The Marketing Toolkit for Growing Business by Jay Lipe - This is my first book and one I'm very proud of. I wrote it trying to anticipate a business owner's most pressing marketing questions (I've worked with hundreds of small business owners, so it wasn't hard coming up with the content for this book). In addition to chapters on targeting, goal setting, and every other step in developing a marketing plan, I also included chapters on search engine positioning, how to market your company during a recession and how to successfully implement your marketing effort.
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Available at Amazon.com
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Learn how to market your business with confidence.
Available at Amazon.com
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